Crystal Johns, the founder of Crystal’s Healing Lights, brings forth a beacon of hope and transformation through her unique fusion of crystal healing and light therapy. In a recent interview, she graciously shared insights into her journey, challenges, and aspirations for her entrepreneurial venture.
Crystal’s journey to founding her business is a testament to resilience and personal growth. Overcoming past traumas, she found solace and purpose in the serene space of a crystal shop, where her connection with healing crystals ignited a profound passion. The idea of incorporating crystals into wedding centerpieces, intertwined with her name, served as the catalyst for her entrepreneurial venture. Crystal transformed her pain into purpose, illuminating her path forward with newfound fulfillment.
At the onset, Crystal faced daunting challenges, from a lack of business knowledge and understanding her target audience to navigating the intricacies of pricing structures and setting up an online presence. Through perseverance and seeking guidance from business coaching and networking with fellow entrepreneurs, she overcame these obstacles. With determination, she established a website and honed her understanding of sourcing materials and marketing strategies.
What sets Crystal’s Healing Lights apart is its innovative blend of crystal-infused product design and light therapy. Each design is meticulously crafted, incorporating the inherent properties of healing crystals. Crystal’s commitment to protecting these designs ensures a distinctive offering in the wellness market, aimed at harmonising physical and emotional well-being.
Reflecting on her journey, Crystal emphasizes the importance of perseverance and intuition. She encourages her past self and aspiring entrepreneurs to keep pushing forward, trusting in their ability to grow personally and professionally. Listening to intuition, she believes, is key to navigating the uncertainties of entrepreneurship.
Crystal’s entrepreneurial journey underscores the significance of resilience and perseverance. Every setback, she notes, offers clarity and an opportunity for growth. Holding onto hope and her purpose, she remains committed to making a positive impact in the world through her creations.
As Crystal’s Healing Lights continues to shine brightly, it serves as a beacon of hope, guiding others on their paths to wellness and transformation. Crystal’s story inspires us to embrace challenges, listen to our intuition, and forge ahead with unwavering determination.
Photography by Rob Johns- storytelling photography